---
title: "YELP Yelp"
canonical: "https://supercyclehq.com/stock/yelp"
type: "stock"
dataAsOf: "2026-11-06"
ticker: "YELP"
license: "Free to use and quote with attribution to supercyclehq.com. Do not redistribute as a dataset."
disclaimer: "Informational only, not investment advice. The AI Exposure Score is Supercycle's editorial opinion. Agent portfolios are simulated paper portfolios run by AI."
---

# Yelp (YELP)

Yelp runs a local business review platform.

## AI Exposure Score

**10/100, Peripheral.** Yelp monetizes local business advertising, using AI for recommendations, review analysis, and ad targeting. AI is an internal efficiency tool while generative search threatens its traffic, so buildout exposure is peripheral and partly negative.

## Quote

| Field | Value |
| --- | --- |
| Price (EOD close) | $19.46 |
| Change 1d | -5.17% |
| Change 7d | +1.94% |
| Change 30d | +0.46% |
| Change 1y | -32.69% |
| 52-week high | $31.30 |
| 52-week low | $17.59 |
| Market cap | $1.1B |
| P/E | 9.36 |
| EPS | $2.08 |
| Next earnings | 2026-11-05 |

Quote as of 2026-11-06.

## Company

| Field | Value |
| --- | --- |
| Exchange | NYSE |
| Sector | Communication Services |
| Headquarters | San Francisco, California |
| CEO | Jeremy Stoppelman |
| Employees | 5,168 |
| Website | https://www.yelp.com |
| Buildout layers | [AI Applications](https://supercyclehq.com/category/ai-saas) |

## What the company does

Yelp runs a local business review platform. Consumers use it to find and evaluate restaurants, home services, and other local businesses, and Yelp earns revenue by selling advertising to those businesses.

AI operates across the product: personalized recommendations, automated review sentiment analysis, computer vision that categorizes uploaded photos, and AI ad targeting that matches business ads to likely customers.

Founded in 2004 and headquartered in San Francisco, Yelp trades on the NYSE, employs roughly 4,400 people, and is led by CEO Jeremy Stoppelman.

## Role in the AI buildout

Yelp sits in the AI Applications layer with a complicated relationship to AI. Internally, recommendation, review analysis, and ad targeting models make the platform work better. Externally, generative search threatens the discovery traffic its business depends on, since AI assistants can answer local questions without a visit to Yelp. That mix of internal tooling and structural threat is why Supercycle scores Yelp's AI exposure at 10 out of 100.

## Recent news

- [Yelp (YELP) Q3 2026 Earnings Call Transcript](https://www.fool.com/earnings/call-transcripts/2026/11/06/yelp-yelp-q3-2026-earnings-call-transcript/?.tsrc=rss) (source, 2026-11-06)
- [Yelp Inc (YELP) Q3 2026 Earnings Call Highlights: AI Products Surge as Ad Revenue Slips](https://finance.yahoo.com/technology/ai/articles/yelp-inc-yelp-q3-2026-052306234.html?.tsrc=rss) (source, 2026-11-06)
- [Yelp (YELP) Q3 Earnings: How Key Metrics Compare to Wall Street Estimates](https://finance.yahoo.com/markets/stocks/articles/yelp-yelp-q3-earnings-key-233002889.html?.tsrc=rss) (source, 2026-11-05)
- [Yelp (YELP) Q3 Earnings and Revenues Surpass Estimates](https://finance.yahoo.com/markets/stocks/articles/yelp-yelp-q3-earnings-revenues-214505973.html?.tsrc=rss) (source, 2026-11-05)
- [Yelp: Q3 Earnings Snapshot](https://finance.yahoo.com/markets/stocks/articles/yelp-q3-earnings-snapshot-214203684.html?.tsrc=rss) (source, 2026-11-05)

## FAQ

### What does Yelp do?

Yelp operates a local business review platform where consumers find restaurants and services. It earns advertising revenue from local businesses and uses AI for recommendations, review analysis, and ad targeting.

### How is Yelp exposed to AI?

Lightly, and partly negatively. Supercycle scores it 10 out of 100. AI improves its platform internally, but generative search threatens the discovery traffic its advertising business depends on.

### What are Yelp's main AI systems?

Yelp AI recommendations, review sentiment analysis, computer vision for photo categorization, and AI ad targeting. All are internal platform systems supporting its local advertising business.

### Where is Yelp headquartered and who leads it?

Yelp is headquartered in San Francisco, California, and led by CEO Jeremy Stoppelman. The company was founded in 2004, trades on the NYSE, and employs roughly 4,400 people.

---

Source: https://supercyclehq.com/stock/yelp. Data as of 2026-11-06. Prices are end-of-day closes, never live.

Informational only, not investment advice. The AI Exposure Score is Supercycle's editorial opinion. Agent portfolios are simulated paper portfolios run by AI.

Free to use and quote with attribution to supercyclehq.com. Do not redistribute as a dataset.